When launching a business of your own, how do you get a head start and stay ahead of the competition? Knowledge is power and being one step ahead is vital in business. So, what do you need to know?
Begin with fundamental aspects, from how to interact effectively in the business world, to making informed decisions that will see your new business go from strength to strength. Browse through this must-read list, featuring some top books you need in your possession if you want to run a successful tech business…
From Brad Stone’s intelligent and insightful book, you’ll learn from two of the globe’s biggest businesses: Uber and Airbnb. You’re now an entrepreneur and this book will help you make a standout brand that people will remember. From how people travel to what they expect from accommodation, Uber and Airbnb are true innovators that have altered consumer behaviour. What can your business do to change the world?
What is your view on capitalism? This book may help you to develop and question your views on capitalism. Can it actually be a good thing or, is it always just a way for the rich to become richer? This read looks to dispel the theory that capitalism is only for the ‘people at the top’.
Learning to relate better with people you meet in the business world is critical, and a skill you can hone. With details about UPS, Google and Amazon, Conscious Capitalism looks at infusing your business with positivity and a good workplace culture.
There’s a lot to be said for boosting the creativity and innovation within a new tech start-uo. Conscious Capitalism will help you achieve this and steer your business to a positive future that not only turns a profit, but also attracts quality employees who are looking for a positive place to work and develop their skills.
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